See the structure of a real QueryLantern audit
Before you trust a score, you should understand what sits behind it. This page shows the delivery structure, decision value, and expected depth of a QueryLantern audit.
What the free audit shows
The free audit is intentionally fast. It gives you an overall score, section-level signals across SEO, AEO, and GEO, a short set of quick wins, and a small set of facts about the tested page.
What the paid audit adds
The paid audit is not just a longer version of the same output. It adds a focused review of up to 5 key pages, stronger validation, manual prioritisation, and a roadmap that helps a team decide what to fix first and what can wait.
Executive Brief in 90 seconds
Overall score, target score, key findings, key risks, and immediate priorities in a format that can be read quickly by a founder or marketing lead.
Detailed SEO, AEO and GEO diagnosis
A deeper review of crawlability, answer readiness, internal support, schema, performance, and citation readiness across up to 5 selected key pages.
Impact / effort matrix
Issues are ranked so the report distinguishes blockers, quick wins, structural fixes, and items that can wait.
30 / 90 day implementation plan
A phased roadmap that turns the findings into a plan the team can execute, validate, and re-audit over time.
What a real findings section looks like
Below is a redacted example of the kind of output the full audit is designed to provide. It is not meant to be exhaustive. It is meant to show the level of concreteness, prioritisation, and actionability you should expect.
| Finding | Impact | Effort | Recommended action |
|---|---|---|---|
| Short answer missing near the top of the page | High | Low | Add a 2 to 3 sentence answer block directly below the H1. |
| FAQ structure absent on a page targeting repeated user questions | High | Medium | Restructure 4 to 6 recurring questions and add FAQPage JSON-LD where appropriate. |
| Schema context incomplete for brand and service understanding | Medium | Low | Strengthen Organization and Service markup, then validate machine-readable context. |
| Internal support too weak from adjacent pages | Medium | Medium | Add contextual internal links from supporting pages and align anchor language with page intent. |
What the Executive Brief is meant to do
The Executive Brief is there to compress the report into a format that can be read quickly. It should make the key risks, missed opportunities, and first priorities obvious within a couple of minutes.
How QueryLantern prioritises findings
Not every issue deserves the same urgency. Some are blockers. Some are quick wins. Some matter only after stronger foundational work is done. The report is written to reflect that hierarchy clearly.
What a useful audit should help you decide
A useful audit should not just tell you what is wrong. It should help you decide what to ignore for now, what to fix quickly, and what deserves deeper structural work across the site.
Move from signal to decision
The free audit tells you whether a page has a problem. The full audit shows what is holding visibility back across your key pages, what to fix first, and what can wait.
Get the full audit — €149